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PPRM
Rancher
Joined: 10 Feb 2005
Posts: 1589
Location: NE Oregon
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 Posted: Sun Sep 14, 2008 10:37 pm Post subject: |
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| RobertMac wrote: |
Ben, you are going to have to clarify the difference between Beef and Meat.
Here is how I see the industry(you can show me where I'm wrong)...
Producer
Feeder/Finisher
Processing/Packaging
Distribution
Marketing...putting the product into the hands of the consumer.
Each job has to make some profit from a calf. I do all these jobs except the processing/packaging(vertical integration) and get most of the value of my calves. |
I hand the end product to my customers..... I tell the packer I use how many days to dry age, what cuts and the size of the packages.
PPRM
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RobertMac
Rancher
Joined: 10 Feb 2005
Posts: 2632
Location: Mississippi, USA
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Ben Roberts
Member
Joined: 14 Nov 2006
Posts: 641
Location: Pomeroy, Washington
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| Posted: Mon Sep 15, 2008 8:26 am Post subject: |
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| RobertMac wrote: |
Ben, you are going to have to clarify the difference between Beef and Meat.
Here is how I see the industry(you can show me where I'm wrong)...
Producer------CATTLE
Feeder/Finisher------CATTLE
Processing/Packaging------BEEF
Distribution------MEAT
Marketing...putting the product into the hands of the consumer.------MEAT
Each job has to make some profit from a calf. I do all these jobs except the processing/packaging(vertical integration) and get most of the value of my calves. |
RobertMac, You understand the system.
My point/question of this thread, was to ask why the producers are paying for the advertisement of the packer/marketer product, (Check-Off-Dollars) producers are in the cattle business, not the beef business!
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Ben Roberts
Member
Joined: 14 Nov 2006
Posts: 641
Location: Pomeroy, Washington
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| Posted: Mon Sep 15, 2008 8:49 am Post subject: |
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| PPRM wrote: |
| Ben Roberts wrote: |
| PPRM wrote: |
A few years ago, I sold the majority of my calves to Tson Foods..I did well, but saw more pportunity in sellng meat direct. I got licensed to do so and set up with a USDA Inspecte Plant that is small....
PPRM |
PPRM, with this statement, do you believe, you are in the beef business? |
Ben..Read the whole context of my post.... I decide the cuts, and Sell the cuts. I ntake money for Hamburger in 1 1/4 pound packages of hamburger.... You have no idea how many people I have turned onto Chuckeye steaks for example..That takes selling. I sell meat, I raise calves...
Here...I AM IN THE BEEF BUSINESS... It is not believe or don't believe. I am........
Is that clear?
PPRM |
PPRM, It's very clear to me, you are in the cattle business on the producer end and the meat business on the producer end. I believe that's great! So, why can't the producers across this country magnify what you are doing, and help themselves. Producers don't need to be packers (beef) they just need to be in control of the system (like you are) was this so hard for you to do. When one producer, organized, can work with a small packer, then many producers, organized, can work with larger packers.
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PPRM
Rancher
Joined: 10 Feb 2005
Posts: 1589
Location: NE Oregon
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| Posted: Mon Sep 15, 2008 9:56 am Post subject: |
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| Ben Roberts wrote: |
| PPRM wrote: |
| Ben Roberts wrote: |
| PPRM wrote: |
A few years ago, I sold the majority of my calves to Tson Foods..I did well, but saw more pportunity in sellng meat direct. I got licensed to do so and set up with a USDA Inspecte Plant that is small....
PPRM |
PPRM, with this statement, do you believe, you are in the beef business? |
Ben..Read the whole context of my post.... I decide the cuts, and Sell the cuts. I ntake money for Hamburger in 1 1/4 pound packages of hamburger.... You have no idea how many people I have turned onto Chuckeye steaks for example..That takes selling. I sell meat, I raise calves...
Here...I AM IN THE BEEF BUSINESS... It is not believe or don't believe. I am........
Is that clear?
PPRM |
PPRM, It's very clear to me, you are in the cattle business on the producer end and the meat business on the producer end. I believe that's great! So, why can't the producers across this country magnify what you are doing, and help themselves. Producers don't need to be packers (beef) they just need to be in control of the system (like you are) was this so hard for you to do. When one producer, organized, can work with a small packer, then many producers, organized, can work with larger packers. |
Ben,
I know Oregon Country Beef and Painted Hills are.... I posted in another thread and will leave those remarks there for those interested...
My views of the Checkoff dollars differ from yours. Two Reasons...
I get marketng material for free that has been vry helpfull. I dount I would of known of or een able to sell a Flat Iron Steak without the work they have done..So they helmy business with some ideas and marketing..
Secondly, I was a Graduating Senior in College the year after the checkoff. I remember well the job prospects and opportunities in the Industry. I feel the Checkoff dollars have made Beef a more popular choice.... As the Commmodity end does better, so will my branded end...Also, I need the commodity end of my calves to have a good home...
I think we have the opportunity the Beer Industry had in the 80's..Think about the Audacity to think you could take on miller, Coors an Anhueser busch...I spelled the last one wrong...
Think about it...But the Microbrew Industry is a strong reminder that doing things a bit different.........Has positive results....
I say that because I don't think the checkoff is the big problem. If The packers are not contributing, I do think that should change.... The bigger problem is the Commoditization of our product. If i do a good job on the calves i sell to Tyson, my reputation ca be smeared by someone who dos not..Or by Tyson not doing thier part...
PPRM
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mrj
Rancher
Joined: 21 Feb 2005
Posts: 2772
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| Posted: Tue Sep 16, 2008 11:17 pm Post subject: |
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Sorry Ben, but I can't agree with your biases.
How the cattle producer manages his cattle affects the quality of the end beef product.
There are separate segments of the beef industry, but if they do not coordinate to some degree, there is redundancy and lost income in the system.
Beef Checkoff advertising and other programs which you claim benefit only the packers sell more beef. Selling more beef benefits everyone in each segment of this industry.
I'm sorry if you cannot differentiate between cattle producers THINKING we are in the beef business and ACTING (in the way we care for our cattle) as if we are in the beef business. Too many ranchers who insist they ONLY raise cattle do not follow correct vaccination procedures and make other cattle handling decisions which cost money in other segments of the industry.......and some are even proud of that fact, as they feel they are somehow getting even with those 'evil packers' by causing them hidden problems such as injection site lesions or bruising.
mrj
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Ben Roberts
Member
Joined: 14 Nov 2006
Posts: 641
Location: Pomeroy, Washington
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| Posted: Wed Sep 17, 2008 2:34 pm Post subject: |
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| mrj wrote: |
Beef Checkoff advertising and other programs which you claim benefit only the packers sell more beef. Selling more beef benefits everyone in each segment of this industry.
mrj |
Maxine I've never said or made claims as you say, "benefit only the packers sell more beef." What I have stated before, is, I believe it's wrong that producers Check-Off-Dollars are used to advertise the packers product (BEEF). You are not in the beef business! Your interpretation of that industry is the same as the NCBA's. You have been sold a well packaged web of lies.
Maxine, right now I don't have the time to respond to your entire post, ( I'm harvesting) I will respond later when I have more time.
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